✨AI for customers & agents. Sell more trips, in your brand.
Your own agency website with hyper-personalised AI itineraries, a Backoffice CRM that turns every plan into a booking, and the Back In 5 app for your travelers. Built on state-of-the-art AI and machine learning, live in your brand from US$199/mo.
Included in every plan🌐Your website🧭Backoffice CRM📱Back In 5 app🔒Your own data
Backoffice CRM
Customer website
Back In 5 app
5Back In 5 · nowNext up: Sri Lankan cooking class09:00 · Kandy · 15 min by tuk-tuk
☀️Weather · Kandy27°C and sunnyLight showers after 4 pm. Pack a rain jacket.
Sample agency site on Back In 5 (demo data)
☁️Runs on Google Cloud💳Payments on your own Stripe💬Messenger, Instagram & WhatsApp🔒Your domain, your data🌏US & Australian company
See it in 3 minutes
From a customer’s idea to a paid booking
Watch a traveler plan a trip with AI on an agency website, chat on Messenger, and the agency turn it into a quote and a booking in the Backoffice CRM.
The real product
Everything your agency runs on, in your brand
These are real screens from a sample agency on Back In 5. Your version carries your name, colours and domain.
Your website, with an AI assistant in the corner
Plans a custom trip, suggests packages, answers questions
No templates. Our state-of-the-art AI and machine learning build each day-by-day itinerary around the person asking, then keep adjusting it as they chat.
Dates, budget and who’s travelling
Interests, pace and travel style
The season and typical weather for the dates
Your own packages, places and markup
✨ State-of-the-art AIMachine learningKept up to date for you
Sample agency site on Back In 5 (demo data)
Why Back In 5
Big-agency AI, without the big-agency build.
Building your own booking site and AI costs tens of thousands up front, then hundreds every month to keep it running. We build it once for every agency and keep it up to date.
✕
The old-school wayNot recommended
An agency site with booking, built from scratch
US$3,000–60,000one-off development
US$300–2,500/moAPIs, infrastructure, hosting
Building it yourself
Developers, designers and AI specialists to hire
APIs, hosting and security to pay for every month
Rebuild every time the AI models change
Months before a customer sees anything
With Back In 5
No setup fee, a free first month, then plans from US$199/mo
Website, Backoffice CRM and app included
AI models and features kept up to date for you
Live in your brand, on your domain
How one enquiry becomes a booking
Your agency, working day and night
💬Customer plans with AIOn your website, Messenger or Instagram, day or night.
🗺️A real day-by-day planFlights, hotels, activities and a cost against their budget.
📥Lead lands in your CRMWith the trip, the budget and contact details, assigned to an agent.
🧾AI drafts the quoteYour markup built in. Your agent checks it and sends.
💳Paid on your StripeThe customer pays online. The money goes straight to you.
📱Trip on their phoneItinerary, bookings and an AI assistant in the Back In 5 app.
AI working for you
✨AI that plans, quotes and replies, so your team can sell
The AI does the legwork. Your people keep the relationship, and nothing reaches a customer without your say.
💬
AI trip planner
Customers chat or fill in a form and get a day-by-day plan with an estimated cost, on your website.
🧳
AI trip assistant
Answers travelers’ questions about the trip and destination, at any hour.
🧾
AI cost estimates & quotes
A costed quote from the plan, with your markup, ready for your agent to check.
↩️
AI replies & follow-ups
Drafted replies and timely follow-ups, so no enquiry goes cold.
📸
24/7 AI on Messenger & Instagram
New enquiries on your social pages get an answer straight away.
🎯
AI lead scoring & chasing
See who is most likely to book, and keep unfinished bookings moving.
Messenger · Instagram · WhatsApp
Meet customers where they already chat
Your AI answers on Facebook Messenger and Instagram around the clock, suggests your packages and starts a custom plan. Every conversation lands in one inbox for your team.
💬Facebook Messenger
The AI answers new enquiries 24/7, suggests your packages and starts a custom plan.
📸Instagram
DMs to your Instagram page get the same AI answers and land in the same inbox.
🟢WhatsApp
A WhatsApp chat button on every page of your website, straight to your team.
🌐Your website
The AI chat assistant on every page: plan, browse, ask, or talk to a person.
Sample agency on Messenger (demo)
Try it now
Plan a trip like your customers will
Tap through a small version of the AI trip planner that goes on your website, or just watch it play. A demo shows the full product: AI chat, quotes, payments and the Backoffice CRM.
Pick a destination
Say who’s going and the budget
Choose 1 of 3 trip styles
Send the plan to a consultant
See the consultant edit it and chat
Your agency
hi there!
Where would you like to go?
On your real website this step also asks for dates.
Who it’s for
Built for every size of travel business
Starter
Solo operators & small agencies
Get a professional website with AI trip planning and a CRM, live in your brand, without a developer.
From US$199/mo
Growth
Growing agencies
Quotes, follow-ups and social enquiries handled by AI, with roles and auto-assign for your team.
From US$299/mo
Enterprise
Multi-store agencies, tour operators & OTAs
Your GDS, hotel and flight booking, custom automations and API access, built around your business.
Priced with you
Does it pay for itself?
Work it out with your own numbers
Set your profit per booking and how many extra bookings you expect. See how fast the plan pays for itself, after your free month.
Your own numbers: we don’t promise a number of bookings. No setup fee and the first month is free; AI and maps usage on your Google account is extra.
Pays for itself with1 bookinga month
Extra profit a month+US$901after the US$299 plan
First 3 months, after the free month+US$3,002no setup fee
Pricing
Three simple plans. Up to 40% off.
Plan 1
Starter
US$299/mo
US$199/mo
Small agencies and solo operators starting with AI.
Most popular
Growth
US$499/mo
US$299/mo
Growing agencies, with a team and AI working for them.
Plan 3
Enterprise
Let’s talk
Multi-store agencies, tour operators, OTAs.
End-of-year special for partners who join by 31 Dec 2026: 33% off Starter and 40% off Growth, then the struck-through price applies. Every plan starts with a 1-month free trial. No setup or entry fee. Prices in US$, excluding taxes. AI and maps usage runs on your own Google account at Google’s prices. A new customised Customer Website build is optional, from US$2,000 one-off.
One platform with three parts: a website in your brand with an AI trip planner, a Backoffice CRM for your team, and the Back In 5 app for your travelers. Customers plan trips with AI on your site, and your team turns those plans into bookings.
How much does it cost?
Starter is US$199 a month (normally US$299) and Growth is US$299 a month (normally US$499) for partners who join by 31 Dec 2026. Enterprise is priced with you. Every plan starts with a 1-month free trial, with no setup or entry fee. A new customised Customer Website build is optional, from US$2,000 one-off. Prices are in US$ and exclude taxes.
Can I use my own domain and brand?
Yes. Your website runs on your own domain with your logo and colours, and emails to customers come from your own address. Travelers can also keep their trip in the Back In 5 app.
Do we need a GDS?
No. Starter and Growth work without one. If you already use a GDS, Enterprise links it and adds hotel and flight booking inside the platform.
Who owns the data?
You do. Your customers, trips and bookings are your own data on every plan.
